An electric car that performs. That's the basic idea behind the Tesla roadster. "0-60 in about 4 seconds" is a nondescript little blurb describing one aspect of the levels of performance this car can achieve. Now you can have your car and save the world too. You really wonder how long it will take before more automobile marques start rolling out electric cars that work instead of gifting us with the typical plus sized SUV plague.
Check out this award winning (apparently) ad from Peugeot for their new 407. Basically, you see a street scene somewhere in New York I presume, where everybody is driving a toy car. You see this guy with a wind up one, a wooden block one. They all look like they're made of paper or some cheap material. At the end, the new 407 rolls out, boring and plain in comparison.
The ad creators must have missed the irony in that. I just wish I could really have one of those cool cars instead of the 407!
